Beschreibung Johnson, G: Fundamentals of Strategy. From the author team of the market-leading text Exploring Strategy, comes a new edition of Fundamentals of Strategy. Designed to help student and business executives boost their academic and professional careers, Fundamentals of Strategy is the most concise and easy to follow overview of the fundamental issues and techniques of strategy. Fundamentals of Strategy, 4th edition * Delivers the essential concepts and techniques of strategy in a new 8 chapter structure. This allows additional space to unpack the fundamentals in depth, and at times more critically. * Revamped final chapter on 'Strategy in action', raising implementation issues such as organisational structure, management processes and strategic change * Covers up-to-date topics including business models, sustainability and entrepreneurial start-ups. * Engages the reader with real-world strategy problems and provides insights and strategy examples from a wide range of international organisations. * New and updated cases and illustrations featuring small and large organisations from profit and not-for-profit sectors and operating all over the world. * Links to online support material.
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Fundamentals of Strategy (English Edition) eBook: Johnson ~ Fundamentals of Strategyis a brand new concise version of the market-leading text Exploring Corporate Strategy. It has been developed forstudents on short courses in strategy for example, doing an initial course at undergraduate, postgraduate or post-experience level, or studying strategy as part of a wider degree in the arts, sciences or engineering.
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Fundamentals of Strategy, 4th Edition - Pearson ~ Fundamentals of Strategy, 4 th edition · Delivers the essential concepts and techniques of strategy in a new 8 chapter structure. This allows additional space to unpack the fundamentals in depth, and at times more critically. · Revamped final chapter on ‘Strategy in action’, raising implementation issues such as organisational structure .
FUNDAMENTALS OF STRATEGY - gbv ~ FUNDAMENTALS OF STRATEGY Gerry Johnson Kevan Scholes Sheffield Hallam University Richard Whittington Said Business School, University of Oxford Prentice Hall FINANCIAL TIMES An imprint of Pearson Education Harlow, England • London • New York • Boston • San Francisco -Toronto Sydney • Tokyo • Singapore • Hong Kong • Seoul • Taipei • New Delhi Cape Town • Madrid • Mexico .
Fundamentals of Strategy - Gerry Johnson, Richard ~ Fundamentals of Strategyis a brand new concise version of the market-leading text Exploring Corporate Strategy. It has been developed forstudents on short courses in strategy - for example, doing an initial course at undergraduate, postgraduate or post-experience level, or studying strategy as part of a wider degree in the arts, sciences or engineering.
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Exploring Strategy (9th Edition): Johnson, Gerry ~ Exploring Strategy offers an outstanding and engaging real-world view of strategy. It equips readers with a detailed understanding of the issues and techniques of strategy, using illustration and application to make sense of the subject. With unique and powerful learning tools such as fantastic case studies, a new strategy simulation and video assignments and having sold over 900,000 copies .
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