Beschreibung The Business of Platforms: Strategy in the Age of Digital Competition, Innovation, and Power. A trio of experts on high-tech business strategy and innovation reveal the principles that have made platform businesses the most valuable firms in the world and the first trillion-dollar companies. Managers and entrepreneurs in the digital era must learn to live in two worlds—the conventional economy and the platform economy. Platforms that operate for business purposes usually exist at the level of an industry or ecosystem, bringing together individuals and organizations so they can innovate and interact in ways not otherwise possible. Platforms create economic value far beyond what we see in conventional companies.The Business of Platforms is an invaluable, in-depth look at platform strategy and digital innovation. Cusumano, Gawer, and Yoffie address how a small number of companies have come to exert extraordinary influence over every dimension of our personal, professional, and political lives. They explain how these new entities differ from the powerful corporations of the past. They also question whether there are limits to the market dominance and expansion of these digital juggernauts. Finally, they discuss the role governments should play in rethinking data privacy laws, antitrust, and other regulations that could reign in abuses from these powerful businesses. Their goal is to help managers and entrepreneurs build platform businesses that can stand the test of time and win their share of battles with both digital and conventional competitors. As experts who have studied and worked with these firms for some thirty years, this book is the most authoritative and timely investigation yet of the powerful economic and technological forces that make platform businesses, from Amazon and Apple to Microsoft, Facebook, and Google—all dominant players in shaping the global economy, the future of work, and the political world we now face.
The Business of Platforms: Strategy in the Age of Digital ~ The Business of Platforms is an invaluable, in-depth look at platform strategy and digital innovation. Cusumano, Gawer, and Yoffie address how a small number of companies have come to exert extraordinary influence over every dimension of our personal, professional, and political lives. They explain how these new entities differ from the powerful corporations of the past. They also question .
The Business of Platforms: Strategy in the Age of Digital ~ The Business of Platforms is an invaluable, in-depth look at platform strategy and digital innovation. Cusumano, Gawer, and Yoffie address how a small number of companies have come to exert extraordinary influence over every dimension of our personal, professional, and political lives. They explain how these new entities differ from the powerful corporations of the past. They also question .
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Michael A. Cusumano / MIT Sloan ~ His latest book is The Business of Platforms: Strategy in the Age of Digital Competition, Innovation, and Power (2019, with Annabelle Gawer and David Yoffie). His prior book with David Yoffie, Strategy Rules: Five Timeless Lessons from Bill Gates, Andy Grove, and Steve Jobs (2015), has been translated into 18 languages and received wide media coverage from CNBC, Bloomberg News, The New York .
Platform Revolution: How Networked Markets Are ~ The Business of Platforms: Strategy in the Age of Digital Competition, Innovation, and Power Michael A. Cusumano. 4,6 von 5 Sternen 62. Gebundene Ausgabe. 17,39 € Platform Strategy: How to Unlock the Power of Communities and Networks to Grow Your Business Laure Claire Reillier. 4,9 von 5 Sternen 29. Gebundene Ausgabe. 34,51 € Nur noch 6 auf Lager (mehr ist unterwegs). Platform Scale: How .
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Platform versus Non-Platform Company Performance: Some ~ Staying Power (Cusumano, 2010), and . Strategy Rules (Yoffie and Cusumano, 2015). Other recent books include . Matchmakers (Evans and Schmalensee, 2016) and . Platform Revolution (Parker, Van Alstyne, and Choudary, 2016). However, these publicatio ns are largely qualitative case studies of specific firms and industries or analyses of general principles and strategies followed by leading .
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